“Skills and Entrepreneurship Development Programme in Arts and Media for Youths” (SEDAM) is a network-based program designed to enhance the skills and develop the entrepreneurship capabilities of youths in the field of ARTS (music, dance, drama, speech, cultural expressions and artistic performances, literature, sculpture, painting and other related spheres of arts) and MEDIA(specifically mass media in communication whether written, broadcast or spoken, that reaches public audience. This includes television, radio, advertising, movies, the internet, newspapers, magazines, and so forth). It is an integrated empowerment program designed to enable youths improve the necessary skills that enables them access employment opportunities or become independent entrepreneurs.

Skills gaps cause unemployment and make young people unprepared for work and life. Low-skilled individuals face challenges in taking advantage of employment opportunities in their communities and are mostly out of work or access only temporary employment with remuneration that is not commensurate to their efforts.

Low-skilled workers likewise have little or no chance of succeeding during wage negotiations because what they offer employers is not competitive and can easily be substituted.

With SEDAM, we assess and technically profile youths seeking opportunities, then use the assessment outcomes to explore the placement of successful youths into various institutions within our network, or in departments within our own organization for on-the-job empowerment. The outcome of the training and placements includes strengthened capacity of beneficiaries, making them ready for further career exploits or for entrepreneurship commitments of becoming self-employed.

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